A Lesson Before Dying by Ernest Gaines essays

A Lesson Before Dying by Ernest Gaines essays Author Ernest J Gaines explores the consciences of two young black men living in the Jim Crow south in his novel, "A Lesson Before Dying." Jefferson, a barely literate and poor man, is caught at the scene of a liquor store shootout. Although innocent, having been at the wrong place at the wrong time earns him a seat in the electric chair. His defense attorney does not do much to prevent this by focusing on his lack of intelligence and calling him a hog. Grant Wiggins, who has returned from the university to become a school teacher, is appointed by his aunt and Miss Emma, Jeffersons godmother, to prove his lawyer wrong and make him a man before he dies. We watch as these two young men are forced to come together, resist one another, and finally come to grips with their own humanity. Very few blacks in the quarter have the opportunity to become educated. Grant may have struggled in the university learning reading, writing, and rithmatic, but he has failed to learn more important life lessons. He thinks the only way out is to escape from the quarter and move elsewhere, someplace where he is not bothered by such commitment. When Miss Emma and Tante Lou manipulate Grant into teaching Jefferson to be a man before he dies, he thinks the situation is hopeless. Grant says to Miss Emma What can I do that you haven't done the past twenty-one years? He thinks the only lessons worth teaching come out of school books. He says, Yes I'm the teacher. And I teach what the white folks around here tell me to teach reading, writing, and rithmatic. He has yet to see what he can teach Jefferson about manhood, and in turn what Jefferson can teach him. In a bout of frustration, Grant turns to Vivian, his girlfriend. Everyone is counting on Grant, but Grant can't even count on himself during this time. He asks her, What do I say to him? Do I know what a man is? Do I know how a man is supposed to ...

Free Essays on Seventh Day Adventists

Summary on â€Å"Germany: Adventist Hospital a Refuge for Abandoned Babies† 03/20/03 adventist.org/ I chose this article because the title of the article captivated me. The article had little to do with the Adventist religion itself, but rather the community aide and support it provides for others. The Seventh-day Adventist Hospital in Berlin, Krankenhaus Waldfriede, Germany has started a program where mothers can bring their newborn babies to the hospital and abandon them there. It began as an action to try to prevent and to stop the rates of abandoned children from rising. The program started about three years ago and is called the â€Å"Baby Cradle†. The actual â€Å"Baby Cradle† is a small door on the outside wall of the hospital. This is the door where mothers can open and place their baby inside. Confidentiality is assured and the mother has enough time to leave the area without being seen. Then the process begins of what to do with the baby. Once the baby is inside the â€Å"cradle,† a signal goes to the front gate. The front gate staff then makes a telephone call to inform the nurses in the baby ward that a newborn baby has just been placed in the cradle. Next, they take the baby and place it in the ward, where it is given a health check. The baby then stays in the care of the hospital for the next couple of days, while the staff works on finding a family to adopt the baby. The mother of the abandoned baby then has up to eight weeks to reconsider and claim her baby. Pretty simple huh? I have mixed feelings about this. I feel that what they are doing for the babies is great. They are giving these babies a chance at life and trying their best to find homes for these babies. Yet at the same time, I feel as if they are treating the baby like it is a piece of property. I mean what kind of a mother could actually take her child and place it in a door to leave for whoever and whatever? I honestly f... Free Essays on Seventh Day Adventists Free Essays on Seventh Day Adventists Summary on â€Å"Germany: Adventist Hospital a Refuge for Abandoned Babies† 03/20/03 adventist.org/ I chose this article because the title of the article captivated me. The article had little to do with the Adventist religion itself, but rather the community aide and support it provides for others. The Seventh-day Adventist Hospital in Berlin, Krankenhaus Waldfriede, Germany has started a program where mothers can bring their newborn babies to the hospital and abandon them there. It began as an action to try to prevent and to stop the rates of abandoned children from rising. The program started about three years ago and is called the â€Å"Baby Cradle†. The actual â€Å"Baby Cradle† is a small door on the outside wall of the hospital. This is the door where mothers can open and place their baby inside. Confidentiality is assured and the mother has enough time to leave the area without being seen. Then the process begins of what to do with the baby. Once the baby is inside the â€Å"cradle,† a signal goes to the front gate. The front gate staff then makes a telephone call to inform the nurses in the baby ward that a newborn baby has just been placed in the cradle. Next, they take the baby and place it in the ward, where it is given a health check. The baby then stays in the care of the hospital for the next couple of days, while the staff works on finding a family to adopt the baby. The mother of the abandoned baby then has up to eight weeks to reconsider and claim her baby. Pretty simple huh? I have mixed feelings about this. I feel that what they are doing for the babies is great. They are giving these babies a chance at life and trying their best to find homes for these babies. Yet at the same time, I feel as if they are treating the baby like it is a piece of property. I mean what kind of a mother could actually take her child and place it in a door to leave for whoever and whatever? I honestly f...

Indra Nooyis Vision for PepsiCo Assignment Example | Topics and Well Written Essays - 250 words - 1

Indra Nooyis Vision for PepsiCo - Assignment Example Without referent power, the leader would not be trusted or respected by subordinates and followers. Without referent power, the employees would not be motivated to work towards shifting to non-carbonated drinks and would not approve Nooyi’s strategic decisions. Nooyi has built goodwill due to his successful acquisitions of profitable bottling companies. Without referent power, the stakeholders would be frustrated with lack of advertising the core sugary and fatty cola products (Cummings and Worley 176). Â  This approach is sustainable for PepsiCo if Nooyi leaves the organization to Cabinet Member in Washington, D.C. The approach would be sustainable if she establishes clear strategic goals for PepsiCo and implements succession plans that ensure future leaders are committed to the turnaround to more healthy products and environmental potential. Some types of influences that she needs in order to wield power for her to be successful in this endeavor include influence reward influence through providing fair benefits and recognizing excellent job performance. Another influence is a personal influence on shareholders by building close working relationships and trust in the turnaround strategy. A third influence would be positional influence by ensuring subordinates stick to the timelines of implementation of the strategy. She will also need expert influence by clearly demonstrating her career track record of making profitable acquisitions and change in organizations.

Report choosing one of public limited company, which i chose Crawford Essay

Report choosing one of public limited company, which i chose Crawford & Co., and do research. You will then need to obtain a cop - Essay Example The evaluation has been done by comparing the performance of the stock of the company with other competitors. The analysis reveals that the share of Crawford and Company is not performing well and is price of the shares are much below that the other players in the insurance industry. Moreover, the earning for the investors is also low. The risk reward rating dismisses the expectation of the market for the future cash flow with the current cash flow. Finally the after conducting the technical analysis and looking at the P/E ratio, it has been suggested to the investors they might go with a purchasing decision. Furthermore, the company has been recommended to incorporate steps in order to make the shares more attractive. Introduction Crawford and Company is a multinational organization, headquartered in United States and provides claim management solutions to insurance and risk management industry on global scale. ... It also provides services to self-insured entities in more than 70 countries. The company aims at offering claim services, consulting services and business process outsourcing for a range of product lines. These include casualty claim and property management techniques, compensation claims for the workers, medical claim management and administration of legal settlement. The company has employed around 8478 hard working employees who contribute to the development company. The company belongs to the financial sector and insurance brokers industry (Crawford and Company, 2013b). The company has earned revenue of $1,266.1 million as of 2012, experiencing a rise in revenue by 4.5%. The operating profit of the company has however increased by 42.8% in 2012 from 2011. The net profit is measured as $48.9 million in 2012, which has also increased by 7.7% from 2011 (Crawford and Company, 2013a). Strategic capabilities In order to attain the strategic objectives Crawford and Company focuses on t heir strategic capabilities by highlighting on their mission and vision statement. The company wants to establish itself as the premium company that provides administrative solutions and custom claims in each and every market they operate. For this they aim to act with integrity, honesty and responsibility, provide value added services to their customers, encouraging positive communication with the customers and the employees and recognising the value of the contribution made by the employees. They consider the employees as an integral part in achieving their strategic objectives. In this respect, they aim to provide safe and healthy working environment for them and

The adopted codes of conduct for psychological research Essay Example for Free

The adopted codes of conduct for psychological research Essay There is a belief among psychologists that by carrying out an experiment we should be lead to understand ourselves better and to the enhancement of the human condition and promotion of human welfare. This can only be completed if the experiment is ethically right to all parties involved. Ethics in an experimental situation deals with the idea of morality, what would be considered morally right behaviour in sight of a specific scientific goal. One idea which all psychologists agree on today which can be very rare, are the adopted codes of conduct for psychological research, these were created in 1985 by the British Psychological Society (BPS) in order to minimize the risk to human participants. There are six ethical principles which must be carried out in order for the codes of conduct to be complete. These include informed consent, where all subjects should be informed full information about the objectives of the research. In particular subjects should be told information that could prevent or permit their choice to participate in the experiment. Subjects should have the right to withdraw; participants should be informed that they can leave the experiment at any stage regardless of any payment. Intentional deception should be avoided at all times; subjects shouldnt be misleading deliberately without strong scientific justification. Researchers should offer full information about and explanation of research to participants so a full debriefing should be acknowledged. Confidentiality should be up held by researchers for their subjects at all times due to legislation requirements, if any data is published this should not be identifiable unless agree previously. When carrying out observation research psychologists must also follow the code of conduct by respecting the privacy of psychological well being of the individuals studied. Finally BPS guidelines require researchers to give full protection to their participants that they should not experience any physical or mental harm greater than what is experienced in everyday life. In order to keep to the last requirement giving full protection psychologists follow the code of not experimenting on minors which include any children under the age of 16. As the law of the BPS has only just been passed in 1985 there have been many previous studies carried out by psychologist which have made many break troughs in human behaviour, although there have also been some ethical problems toward subjects as the BPS laws had not been followed. One psychologist named Zimbardo carried put an experiment where the right to with drawl seemed almost impossible to subjects. There mental state had been confused they had really taken on the roles of prisoner and guard and so did not want to leave, also they could not cope outside the prison it took over their lives. In this experiment there was no informed consent as the subjects werent informed on what exactly they had to do because this would have spoiled the experiment due to demand characteristics. There were problems with debriefing as after the experiment subjects were not left in the same state of mind that they had when they entered. Above all of these ethic guidelines the biggest concern of all was that this experiment totally disregarded the protection of its participants, so much so that it wasnt until mental breakdown of some subjects the experiment was counselled. The next psychologist I looked at was Milgram. His ethical problems against the BPS code included deception as the subjects were deliberately deceived into thinking his role of teacher was given randomly where as in fact both the subject and actor were given teacher roles, only the actor played the role of learner. This study went against the right to withdraw as it was found that if the actor and teacher wanted to stop the experimenter would persuade the teacher to continue making teacher feel obliged to continues saying we take full responsibility for your actions. The psychologist Paliavin did an experiment concerning observation here the code was broken as psychologist are expected to respects subjects privacy in this experiment psychologists are aware of subjects at all times as here psychologist is looking for reactions so no privacy of individuals available. In this experiment there is no informed consent as subjects were not informed as to what the study involved all they new they were to get on a particular train. There was no total protection to participants as they could have had serious after effects from a situation where someone collapses on a train because of the shock and not knowing what to do.

Sea Fever Essay -- English Literature

Sea Fever - speech Good morning Miss Allison and class, the poem I chose is Sea Fever by John Masefield. John Masefield, was only 22 years old when he wrote the simple yet moving lines in his poem 'Sea Fever'. He was born in 1878, in, England. Young Masefield wanted to be a merchant marine officer and at 13 he spent two and a half years on the school ship and afterwards was apprenticed aboard a sailing ship, bound for Chile. In Chile he became ill and left the sea and returned to England. In 1902 Masefield published his first volume of poems, 'Salt-Water Ballads' John Masefield's poem "Sea Fever" is a work of art that brings beauty to the English language through its use of rhythm, imagery and many complex figures of speech. Sea Fever is a classic, English poem about the poet’s strong longing to return to the sea. It is a description of a man who reflects on what his life used to be like when he was a sailor. In Stanza one, the man yearns to be sailing the oceans once again. He remembers the solitude and the natural environment around him, such as the sky, with its stars to guide him in the right direction, as well as the wind that made his ship shake and its sail to billow. He also recalls the grey mist of the ocean. In stanza two, the man describes his yearning in stronger terms, when he describes the tide of the ocean as ‘a clear call that may not be denied’. The man also remembers various aspects associated with the sea, such as the white clouds moving in the sky, the foam and spray, as well as the sound of the sea gulls. Stanza three is a further description of the man’s life at the sea. He recalls his life as being similar to the wandering life of a gypsy. He remembers being at the helm of his sh... ...ng or mood of each stanza. Firstly, a mood of solitude is expressed in this picture, through the tall ship, being isolated in the open seas, crossing storms, secluded from all civilisations. Secondly, a mood of deep yearning, hunger and frustration is depicted in this picture with the flung spray and the blown spume, being very important features in this picture. This picture also shows the longing shared between the speaker and the ocean. Thirdly, in this picture, the mood of freedom and independence is reflected through the freedom of a whale and a sea gull. The colours I chose for this picture are very peaceful, with blues and greens and whites, showing the true calmness of the sea. The themes in "Sea Fever, the longing the speaker has for the sea and the comparison of life to a sea voyage, are also seen in the pictures I have displayed on my poster.

An Evil Cradling †Into the dark †use of language Essay

Throughout the chapter ‘Into The Dark’, Keenan goes through some distinct phases of mental states, each caused by a previous one and ultimately by his imprisonment. He uses a various range of strong descriptions to portray his condition, ideas, thoughts and impressions. The unusual syntax used throughout the chapter conveys the states of mind which he goes though, guiding the reader into the prisoner’s world. Keenan uses various techniques to convey the feeling of human degradation that he went through during the first period of his captivity. One of these is the enumeration of adjectives or nouns which communicate the misery to which he was reduced to. Such examples include the ‘old, ragged, filthy cover’ which suggest the grimy circumstances in which he had to live in. The ‘excrement, sweat, the perspiration’ emphasise this obloquy through which he goes. ‘Sweat’ and ‘perspiration’ imply oppressive heat, a sensation of lack of air. The ‘excrement’ implies that in this already oppressive space, Keenan is ‘reduced to sleeping in the smell’ of his ‘own filth’. This feeling is further emphasised by the quotation ‘†¦ squat down over it. Defecate on it. I defecate (†¦ ) and then I carefully wrap my excrement†¦ ‘ These short, blunt sentences imply that Keenan wants to describe his condition as close to reality as possible, therefore not sparing the reader from any brusque or less polite words, because he was not spared from any unpleasantness either. The enumerations suggest the plentiful reasons of his never ending human degradation and exposure to filth. Keenan described himself as ‘a bag of flesh and scrape, a heap of offal tossed unwanted in the corner of this filthy room. ‘ This portrayal of himself, of ‘flesh’ and ‘heap of offal’ is dehumanizing as it reduces him to something repulsive and purely physical, thus overlooking the details that makes him human, such as feelings, mind and judgement. He is ‘tossed in the corner’, therefore not valuable for anyone. The fact that he is thrown in a ‘filthy’ corner further emphasise his lack of value and significance. All these show how Keenan’s self esteem and dignity was crushed, and he as a person was reduced to nothing more than a worthless and abhorrent body. This conveys the extreme human degradation though which he goes. Keenan’s lack of stimuli and life are described throughout the chapter, which gives the reader and idea of the feeling of endless emptiness though which the hostages go. Referring to his urine and drinking water going ‘From bottle to bottle, through me, this fluid will daily run’, Keenan uses these endless cycles of life to symbolise the monotonous days of his captivity. The phase ‘from bottle to bottle’ and ‘though me’ suggest a continuous flow, while the word ‘daily’ informs us of the length of one standard cycle. Keenan seems to live the same tedious days over and over again, making him feel lifeless and purposeless. The syntax of his writing implies dullness, repetition and lack of life as well. The phase ‘No sound, no noise, nothing. Yet I try to force this scream. Why can I not scream? But no noise comes from me. Not even a faint echo of cry. I am full with nothing. ‘ is a very good example for this point. His sentences are very short, implying the lack of thing and stimuli to talk about. ‘Why can I not scream? ‘ is almost a rhetoric question as he has no one to get an answer from. This highlights the lack of stuff to think about. And there are some sentences which are just an enumeration of words, like ‘No sound, no noise, nothing. ‘ The repetition of ‘no’ and ‘nothing’ throughout this chapter father emphasise the lack of stimuli, as there are no objects, persons or phenomena to ponder about. In the end the narrator expresses his despair by confessing that he is ‘full with nothing’, implying his frantic need of ‘something’ that he can ‘think about’, that can occupy his brain. Due to this prolonged lack of stimuli, Keenan becomes temporarily mentally unbalanced, with his senses going out of control.

Accounting in news

The article shall discuss about two news articles which has accounting effect in Australia and internationally. Both articles address the same issue of economic meltdown effect to accounting staff and how it shall affect the accounting duties across Australia and abroad.One of it highlights on how staffs have lost faith with their employers due to economic hardship which the companies are going through while the other address the employment treads of accountant in Australia.The articles address a number of accounting issues. They disclose accounting issues and company behavior (Lyons 2009). Due to the economic hardships which most of the companies have been going through has affected their books of account which in turn has affected their investment, and spending.Aequalis consulting which is an accounting and recruitment firm in Sydney said that most of the employees are disillusioned by the way companies are cutting down on cost by reducing their payment or sacking (Fisher 2009).Thi s is a contrast according to Lyons article, because most companies are fighting to improve on quality of their staffs by replacing them with highly qualified staff but this is made impossible due to their financial status.The articles relate to the course materials in supporting that appropriate number of staff with appropriate qualifications to do different accounting duties/roles.It’s very important to have accounting roles well defined such as stock taking, suppliers and deliveries, budgeting and auditing if there is few staff roles which are conflicting would be assigned to the same person which would promote fraud.The accountants will need to keep on updating the payroll and budgetary allocation to different vote heads of the companies to accommodate high turnover of staff and their payments and other company expenditures affected.I have learnt form the articles that it’s very important to improve on accounting staffs quality. Hiring people with right qualificatio ns improves on the company financial planning, appropriate book keeping and preparation of up to standard accounting reports.ReferencesLyons, P, 2009, The action in Aussie accounting, Available at http://news.efinancialcareers.com.au/Guest_ITEM/newsItemId-17094Fisher, D, 2009, A loss of faith, http://www.brw.com.au/viewer.aspx?EDP://20090402000030994502&fid=71&s=0&t=1&title=A+loss+of+faith

Yoyu kniow the hiood Essays - Industries, Industrial Revolution

Yoyu kniow the hiood Essays - Industries, Industrial Revolution Yoyu kniow the hiood Emerging Technology America has no textile or fashion industry. Most of the materials used were imported from abroad. The Industrial Revolution marked the beginning of technological advances in textile and apparel production. ?The modern textile industry, which enabled more fabrics to be produced in less time, began in England with John Kay?s development of the flying shuttle in 1733, James Hargreaves? invention of the spinning jenny in 1764, Richard Arkwright?s water frame in 1769, and Edmund Cartwright?s power loom in 1785? (?fashion from concept to consumer? 8). More and More factories started to pop up over the nation having a vertical operation: completing textile production from raw cotton fiber to finished cloth. ?By 1847, more Americans worked in textiles than in any other industry? (?fashion from concept to consumer? 9). Textile mills began to produce cloth in America. With even more factories becoming aggrandized, people now had access to more jobs. Now that everyone is working, it created a middle class with money to spend on the luxuries of life, including better clothing. ?Money gave the new middle class power, not only in business and society, but also to influence fashion trends,? (?fashion from concept to consumer? 9). Fashion became a symbol, a way to show off wealth. Work Cited ?Frings, Gini Stephens. Fashion from concept to consumer. Pearson Prentice Hall. 2008.

Defining Racial Prejudice

Defining Racial Prejudice Words such as racism, prejudice, and stereotype are often used interchangeably. While the definitions of these terms overlap, they actually mean different things. Racial prejudice, for instance, typically arises from race-based stereotypes. People of influence who prejudge others set the stage for institutional racism to occur. How does this happen? This overview of what racial prejudice is, why it’s dangerous and how to combat prejudice explains in detail. Defining Prejudice It’s difficult to discuss prejudice without clarifying what it is. The fourth edition of the American Heritage College Dictionary provides four meanings for the term- from â€Å"an adverse judgment or opinion formed beforehand or without knowledge or examination of the facts† to â€Å"irrational suspicion or hatred of a particular group, race or religion.† Both definitions apply to the experiences of ethnic minorities in Western society. Of course, the second definition sounds much more menacing than the first, but prejudice in either capacity has the potential to cause a great deal of damage. Likely because of his skin color, English professor and writer Moustafa Bayoumi says that strangers often ask him, â€Å"Where are you from?† When he answers that he was born in Switzerland, grew up in Canada and now lives in Brooklyn, he raises eyebrows. Why? Because the people doing the questioning have a preconceived idea about what Westerners generally and Americans particularly look like. They’re operating under the (erroneous) assumption that natives of the United States don’t have brown skin, black hair or names that aren’t English in origin. Bayoumi acknowledges that the people suspicious of him typically don’t â€Å"have any real malice in mind.† Still, they allow prejudice to guide them. While Bayoumi, a successful author, has taken the questions about his identity in stride, others deeply resent being told that their ancestral origins make them less American than others. Prejudice of this nature may not only lead to psychological t rauma but also to racial discrimination. Arguably no group demonstrates this more than Japanese Americans. Prejudice Begets Institutional Racism When the Japanese attacked Pearl Harbor on Dec. 7, 1941, the U.S. public viewed Americans of Japanese descent suspiciously. Although many Japanese Americans had never stepped foot in Japan and knew only of the country from their parents and grandparents, the notion spread that the Nisei (second-generation Japanese Americans) were more loyal to the Japanese empire than to their birthplace- the United States. Acting with this idea in mind, the federal government decided to round up more than 110,000 Japanese Americans and place them in internment camps for fear that they would team up with Japan to plot additional attacks against the United States. No evidence suggested that Japanese Americans would commit treason against the U.S. and join forces with Japan. Without trial or due process, the Nisei were stripped of their civil liberties and forced into detention camps. The case of Japanese-American internment is one of the most egregious cases of racial prejudice leading to institutiona l racism. In 1988, the U.S. government issued a formal apology to Japanese Americans for this shameful chapter in history. Prejudice and Racial Profiling After the Sept. 11 terrorist attacks, Japanese Americans worked to prevent Muslim Americans from being treated how the Nisei and Issei were during World War II. Despite their efforts, hate crimes against Muslims or those perceived to be Muslim or Arab rose following the terrorist attacks. Americans of Arab origin face particular scrutiny on airlines and airports. On the tenth anniversary of 9/11, an Ohio housewife of Arab and Jewish background named Shoshanna Hebshi made international headlines after accusing Frontier Airlines of removing her from a flight simply because of her ethnicity and because she happened to be seated next to two South Asian men. She says that she never left her seat, spoke to other passengers or tinkered with suspicious devices during the flight. In other words, her removal from the plane was without warrant. She’d been racially profiled. â€Å"I believe in tolerance, acceptance and trying–as hard as it sometimes maybe–not to judge a person by the color of their skin or the way they dress,† she stated in a blog post. â€Å"I admit to having fallen to the traps of convention and have made judgments about people that are unfounded. †¦The real test will be if we decide to break free from our fears and hatred and truly try to be good people who practice compassion–even toward those who hate.† The Link Between Racial Prejudice and Stereotypes Prejudice and race-based stereotypes work hand in hand. Due to the pervasive stereotype that an all-American person is blonde and blue-eyed (or at the very least white), those who don’t fit the bill- such as Moustafa Bayoumi- are prejudged to be foreign or â€Å"other.† Never mind that this characterization of an all-American more aptly describes the Nordic population than individuals who are indigenous to the Americas or the diverse groups that make up the United States today. Combating Prejudice Unfortunately, racial stereotypes are so prevalent in Western society that even the very young exhibit signs of prejudice. Given this, it’s inevitable that the most open-minded of individuals will have a prejudiced thought on occasion. One needn’t act on prejudice, however. When President George W. Bush addressed the Republican National Convention in 2004, he called on schoolteachers not to give in to their preconceived ideas about students based on race and class. He singled out the principal of Gainesville Elementary School in Georgia for â€Å"challenging the soft bigotry of low expectations.†Ã‚  Although poor Hispanic children made up most of the student body, 90 percent of pupils there passed state tests in reading and math. â€Å"I believe every child can learn,† Bush said. Had school officials decided that the Gainesville students couldn’t learn because of their ethnic origin or socioeconomic status, institutional racism would have been the likely result. Administrators and teachers would not have worked to give the student body the best education possible, and Gainesville could’ve become yet another failing school. This is what makes prejudice such a threat.

Edexcel Strategic Marketing Essay Example | Topics and Well Written Essays - 3750 words

Edexcel Strategic Marketing - Essay Example In the context of strategic marketing, strategic planning can help managers to align the business strategies with the market trends and culture (Czinkota and Ronkainen 2007). The assessment of market conditions while developing a strategic marketing plan helps managers to understand the level of competition. In this way, managers are able to identify strategies that will enhance their firm’s competitiveness (Czinkota and Ronkainen 2007). From a similar point of view, McDonald and Wilson (2011) state that strategic marketing can help towards the improvement of communication and cooperation across organization. More specifically, in order for the strategic marketing process to be completed it is necessary for employees at all levels of the organizational hierarchy to cooperate and exchange views (McDonald and Wilson 2011). In addition, strategic marketing leads to the development of marketing plans that are fully aligned with the needs and the potentials of each organization (Stanco 1996). This means that each strategic marketing plan is unique, being adjusted to the characteristics of a specific organization (Stanco 1996). McLoughlin and Aaker (2010) explain that modern marketing is quite tactical. In fact, modern marketing has become ‘part of the strategic management of the organization’ (McLoughlin and Aaker 2010, p.15). In Apple, strategic marketing is used for keeping the competitiveness of the organization at high levels. Indeed, organization has traditionally focused on two key targets: innovation of products and rapid entry of the products in the market (Mohr 2009). In Apple, the use of strategic marketing has helped not only to achieve these targets but also to cover the gaps caused by mistakes in evaluating the market response towards a firm’s product (Mohr 2009). The case of iTunes is an indicative example. Apple developed iTunes

Terry v. Ohio Essay Example | Topics and Well Written Essays - 250 words

Terry v. Ohio - Essay Example The purpose for the check is also a significant factor in distinguishing between a stop and an arrest. If the purpose of the check was to ensure the safety of oneself and others around due to suspicion of presence of a weapon, then the check is considered a stop. The check would be considered an arrest if main purpose was only to determine the presence of a weapon where there is no evidence of harm being caused. The manner also plays an important role. If the check is limited to a pat down of outer clothing wherein the intrusion is minimal, then it is treated as a stop. If the check is not just limited to a pat down and involves a full body search or similar wherein there is significant intrusion, then it would be considered an arrest (Worrall & Hemmens, 2005). If a person is investigates in a public place then it is more likely a frisk even though it is not limited to it and other factors need to be considered. If a person is taken to a private place away from the initial location, then it constitutes an